Making a Business Case for Holistic Sustainability — A Panel from The Long Run
A Talk by Holly Tuppen , Cher Chua-Lassalvy , Michael Dyer and Manuel Barbosa
About this Talk
In this panel session, Long Run members will discuss how and why sustainability requires the greatest investment of all: time. Leading lodges will talk about the value of embedding a framework like the 4Cs throughout business, what kind of commitment is needed to make a real difference, and how investing time and resources pays off in the short and long-term. Panellists will provide specific examples and case studies. The session will be led by The Long Run’s Communications Manager and Writer, Holly Tuppen.