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Making a Business Case for Holistic Sustainability — A Panel from The Long Run

A talk by Holly Tuppen, Manuel Barbosa, Cher Chua-Lassalvy and Michael Dyer
The Long Run, HBD Group - Sundy Praia, Batu Batu — Tengah Island, Tengah Island Conservation (TIC), and KakakTua Guesthouse&Community Space & Borana Lodge, Ranch and Conservancy, Kenya

In this panel session, Long Run members will discuss how and why sustainability requires the greatest investment of all: time. Leading lodges will talk about the value of embedding a framework like the 4Cs throughout business, what kind of commitment is needed to make a real difference, and how investing time and resources pays off in the short and long-term. Panellists will provide specific examples and case studies. The session will be led by The Long Run’s Communications Manager and Writer, Holly Tuppen.


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